JD

Jascha Drel

10+ years shipping products in teams, and now also building my own.

Braindex graph of linked notes, with the product-strategy topic highlighted

Braindex

Side project, 2026

My knowledge was spread over meetings, AI chats, documents and tasks, each locked in its own tool. Braindex pulls it into one place as plain text files I own, with summaries and links between people, projects and topics. Any AI agent can search it.

Flow workflows screen listing the rules for new leads

Flow

Fanimal, 2026

Fanimal ran on an off-the-shelf CRM that shaped how Fanny worked, not the other way around. I built Flow so we own the data and the workflows: leads, emails and bookings in one timeline, AI-drafted replies, payments and invoices, all fitted to her business.

Football Quiz home page with this gameweek's matches

Football Quiz

Side project, 2026

A football quiz I built for myself, now live in five languages. Guess the player from their career, fill a tic tac toe grid, or name the team. A nightly job builds new games every gameweek for seven leagues.

footballquiz.games
Fanimal home page

Fanimal

2025

A one-person cat behaviour practice needed more clients from its website. I rebuilt the French and English sites and connected Google Ads and Meta Ads to BigQuery, which helped grow leads per month 3x.

fanimal.net
Poki homepage on a phone, with a For you row of recommended games
Poki account page on a phone

Poki homepage and recommendations

Poki, 2026

Helping players find games they like, so they come back. I led a new Poki homepage with personal recommendations, and player accounts to power them, now live on poki.com.

poki.com
The Stack Overflow extension open beside code in VS CodeClose-up of the Stack Overflow panel

OverflowAI IDE extension

Stack Overflow, 2022 to 2023

Early in the AI coding wave, in May 2023, we brought Stack Overflow into the code editor. The VS Code extension answered questions from trusted public and private Stack Overflow content, so developers could stay in their code. I led it from idea to alpha.

stackoverflow.blog/2023/05/14/stack-overflow-for-visual-studio-code
Stack Overflow blog post announcing Collectives

Collectives on Stack Overflow

Stack Overflow, 2021 to 2022

Collectives gave tech companies a home on Stack Overflow to support the developers using their products. I took it from idea to launch in 2021 with Google Cloud and Go, then grew it with Intel, GitLab, Twilio and others.

stackoverflow.com/collectives

Experience

Full resume
  1. Poki Senior Product Manager, Innovation2023 to present
  2. Stack Overflow Staff Product Manager2019 to 2023
  3. Poki Product Manager, Advertising and Revenue Lead2014 to 2019
  4. Expanish Digital Product and Marketing Manager2011 to 2013
Show full experienceShow less
  1. Poki2023 to present

    Senior Product Manager, Innovation

    • Led the new Poki homepage and personal recommendations of new games, now live on poki.com.
    • Innovation work meant fast prototyping. Several ideas reached a working prototype and were stopped before launch. Deciding what not to ship was part of the job.
  2. Stack Overflow2019 to 2023

    Staff Product Manager

    • Led the OverflowAI IDE extension from the first idea and customer research to the alpha launch in 2023.
    • Took Collectives on Stack Overflow from idea to launch with Google Cloud and Go, then grew it with Intel, GitLab, Twilio and others.
    • Grew advertising revenue by double digits year over year, improving in-house ad products and adding third-party ones.
  3. Poki2014 to 2019

    Product Manager, Advertising 2016 to 2019

    Advertising and Revenue Lead 2014 to 2019

    • Accountable for all company revenue, turning strategy into revenue targets and projects for the team.
    • Shaped the advertising product roadmap with brands, ad partners and the founders.
    • Wrote my own BigQuery analysis of ad requests to find revenue opportunities.
  4. Expanish2011 to 2013

    Digital Product and Marketing Manager

    • Rebuilt the website, brought Salesforce into the sales flow, and ran SEO and SEM for B2B and B2C leads.

Education

  • Le Wagon Full Stack Web Development, Barcelona2018
  • Universidad de San AndrĂ©s Master in Marketing2012 to 2014
  • University of Amsterdam Bachelor in Economics and Business2007 to 2011